Notes from the Studio

2
02
2010

Macworld GPS opener

I’m working on the opening photo for a Macworld article about iPhone GPS software. Unlike last month’s red carpet shot, we didn’t start with a sketch. This time we discussed in length what they were looking for. The concept is to show an iPhone mounted on the front windshield of a car. We started by contacting Mercedes-Benz of San Francisco to see if they would let us photograph one of their cars. They were extremely helpful and gracious. The only stipulation was we couldn’t drive it or take it off the lot—which wasn’t a problem since we were planning to composite the street view later. We were even lucky enough to have a break in all the rainy weather so we could shoot outside.

1-peterbelanger

 

2-peterbelanger

 

 

To photograph the view out the car window I rented some suction cups and mounted a camera to the hood of my car. We scouted possible locations by previewing the street view in Google Maps. The camera was tethered to my MacBook Pro, which I was manning from the passenger seat. I used the Canon capture utility to adjust exposure remotely and take the photos. Then I used Adobe Bridge to view the images after they were taken. 

3-peterbelanger
4-peterbelanger
All the necessary parts have been photographed. The next step will be assembling everything in Photoshop.

 

Comments

  1. Avatar

    Cool insight Peter. Who’s iPhone ran out of juice in the 4th picture? ;-)

  2. Avatar

    That was the review iPhone with the GPS software on it. We forgot to charge it over night.

  3. Avatar

    Hey, that’s my feature! Thanks for making it look so good!

  4. Avatar

    Andrew Cates

    Peter – thanks for sharing – I always enjoy reading these insights! Any recommendations for which model of suction cup you rented, and it if worked to your liking? I must confess a bit of trepidation to putting a Nikon D3 or Canon 1Dm4 on a suction, but looks like you had a solid grip?

  5. Avatar

    Marius Pettersen

    Peter – small question. What kind of case or hood do you use for your laptop in the 4th picture?

  6. Avatar

    Hey Andrew! I imagine any pro level car mount would do the job. We too are uneasy about mounting any equipment like that so we were very careful and tied it down as extra reinforcement. It turns out, one of the supporting suction cups wasn’t functioning properly and even the rental house agreed that they were a lot older and this one needed repair. Overall, if purchased brand new, I am confident these suction cups would work great worry free.

  7. Avatar

    Hey Marius! The case is a Seaport i-Visor. Check them out at http://seaportdigital.com/

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    Andrew Cates

    Thanks Peter! I looked on B&H, and found this (http://tinyurl.com/yburqxa) Matthews Brand one… I might have to get one and play around. Really enjoyed the post, and love your work – thanks again for sharing your behind the scenes pics.

  9. Avatar

    hey Peter!
    Could you tell me please what Canon Model you used for this production?
    And are you going to buy the new Canon Mark IV?

  10. Avatar

    Hey AgerOne,
    For the main photo I used a Phase One P65+. The camera that’s mounted to the car is a Canon 5D mark II. I wasn’t about to put the Phase One on my hood. When Canon comes out with a Mark IV I’ll be first in line for it.

  11. Avatar

    great!
    thank you for the answer
    will you also use the video function? maybe you could show a short film here then :)
    and I also really hope that you are going to do another making of video like the one for the macworld shooting

  12. Avatar

    Beautiful final product. I just noticed that poor pocket wizard antenna in the 4th shot :)